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Tuesday, June 23, 2009

New Product: Spam from Habitat

The company has been caught using online search terms connected to the violent clashes to promote its Twitter feed.

Using the name @HabitatUk, they "tweeted" updates about new products on the site.

But they also added "hashtags" - keywords that help Twitter users locate posts on specific themes - such as #Iran.

That meant that people searching for information about the deadly violence and mass protests in Tehran following the country's disputed election came up with posts advertising Habitat's goods.

link: Habitat In Twitter Row: UK Furniture Brand 'Used Iran Election Protests To Plug Its Sale Online' | Business | Sky News


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